Business and Community Services

PSTCC Home | BCS | Business & Professional—Business Advancement Seminar Series

Business & Professional—BUSINESS ADVANCEMENT

NEW!
Social Media Marketing Strategy and Twitter for Business
6 Class Hours, .6 CEU, $150
The social web is the most revolutionary marketing development since the radio. While this new channel has undeniable business benefits, it can also be frustrating, overwhelming and time-consuming for the newcomer. This three-part workshop will unravel the mysteries of social media and help you develop an effective strategy for your business. Special focus will be placed on using Twitter as a business marketing channel. With the class you will have the opportunity to set-up a new account or modify one you already have, discussions and problem-solving.

CLASS ONE - Overview and Strategy
What is social media marketing and why is it different?
Your company’s role in the social web.
Trends, best practices and case studies.
Benefits and risks.
What does this mean to your business?
How to start and get organized.
Strategy fundamentals.

CLASS TWO
Getting started on Twitter.
Tips and techniques.
Building and managing an audience.
How to communicate for business.
Turning tweets into cash.

CLASS THREE
Additional resources and ideas.
Advanced strategies.
Review of class participant issues and successes.
Open discussion and problem-solving.

Hosted by Pellissippi State Community College's office of Business and Community Services and the Tennessee Small Business Development Center.

To register, please call (865) 539-7167. Or register online: Register for this class!

Pellissippi Campus
BUS 007P11 . . . . . . . . . . . . . . . R/Nov 12-Dec 3/8:30-10:30 a.m.
BUS 007P81 . . . . . . . . . . . . . . . R/Nov 12-Dec 3/7-9 p.m.

Seminar Leader:
Mark Schaefer has nearly three decades of experience in global corporate communications, sales and marketing, and is currently Executive Director for Schaefer Marketing Solutions. Mark is an award-winning author and educator, and holds advanced degrees in marketing and organizational development. His views on social media were recently cited by Forbes and he is the creator of the marketing blog {grow}.

Financial Strategies for Successful Retirement
12 Class Hours, 1.2 CEU, $79
Bring your spouse or a guest at no extra charge and learn:

Whether you can retire early
How to determine your financial needs for retirement
How to minimize your taxes
How to use mutual funds and other investment vehicles
How to plan for long-term care

Register for this class!
Blount County Center
BUS 691B78 . . . . . . . . . . . . . . . T/Aug 4-25/6-9 p.m.
Pellissippi Campus
BUS 691P78 . . . . . . . . . . . . . . . R/Aug 6-27/6-9 p.m.

Starting & Owning a Business
This is an introduction to the essentials of business ownership. The class will include a review of the decisions to be made prior to opening a new business and the core knowledge needed to be a successful business owner. Participants will also receive an overview of the Executive Maturity Curve®and the Six Disciplines of Business®. This is a two hour module.
Register for this class!
BUS XXXP . . . . . . . . . . . . . . . Call for future class dates and times

Creating a Financial Plan for Your New Business
This course will cover the basics of financial reporting and tracking for the small business owner. Participants will learn how to create a pro-forma budget, how to record and track income and expenses, how to produce and interpret basic Profit and Loss statements, Balance Sheets, and Cash Flow projections. This is a three hour module.
Register for this class!
BUS XXXP . . . . . . . . . . . . . . . Call for future class dates and times

Marketing & Advertising for the Startup Business
3 Class Hours, .3 CEU
In this module participants will learn how to create a system for marketing and advertising their new business. The course will guide the participants through the process of identifying “suspects” and “prospects” and present model strategies for targeted marketing and advertising. The course will include an overview of the sales process defining each stage in the process and building awareness of how marketing and advertising contribute to that total process. This is a three hour module.
Register for this class!
BUS XXXP . . . . . . . . . . . . . . . Call for future class dates and times

Increase Your Bottom Line Through Better Advertising
6 Class Hours, .6 CEU, $159
This fast-paced, skill-boosting workshop is designed to greatly increase your ability to understand, not only the mistakes many advertisers make, but to show you how to avoid those mistakes to enhance your ability to create advertising that is noticed, read and moves your customer to act. A comprehensive workbook, included in the tuition, simplifies taking notes and serves as a memory jogger later on.
Register for this class!
BUS XXXP . . . . . . . . . . . . . . . Call for future class dates and times

The Six Disciplines of Business®
A Proven Business Development Module
6 Class Hours, .6 CEU, $75
This workshop, based on “The 6 Disciplines of Business” is designed to show how to manage growth, realize your full potential, discover practical tools to improve your bottom line and evaluate your business's strengths and weaknesses. Ruben Estrada, CEO of Estrada Strategies and an inter-nationally recognized keynote speaker, shares his insights on making your business successful.
Register for this class!
BUS XXXP . . . . . . . . . . . . . . . Call for future class dates and times

Project Management Seminar
35 Class Hours, 3.5 CEU
$475 (PMI Members); $575 (non-members)
Co-sponsored by the East Tennessee Chapter of the Project Management Institute, the goal of this seminar is to enhance professional growth opportunities for participants in industry, service, health care, information management, and other organizations where costs, schedule, quality, or performance are critical to success. Participants will learn state-of-the-art project management techniques and prepare for the Project Management Professional certification exam.
Register for this class!
BUS 653P79 . . . . . . . . . . . . . . . R/Sept 10-Nov 12/6-9:30 p.m.

Diversity Training
8 Class Hours, .8 CEU, $115
Course offered with a facilitated discussion and small-group situation- solving format. A proactive course to help employees learn to habituate the best possible responses to offensive remarks and/or behaviors or to minimize damage caused by such behavior. The class will also help employees to avoid unfortunate situations and possible litigations arising from dated, unfair, and biased attitudes and actions.
Register for this class!
BUS 010P . . . . . . . . . . . . . . . By request

Team Building
8 Class Hours, .8 CEU, $115
When the workplace lacks a true “team” philosophy, tension and divisions grow, thus diminishing both departmental and individual product (be it a physical item or a service). The slogan “All for one and one for all,” coined by Alexander Dumas and shouted by his Musketeers, shares the ultimate team philosophy with today's workplace-team concepts and provides the basis for this course. Instructor-created teams will be guided through teambuilding scenarios and opportunities. The instructor will help employees invest in the team concept to the point that thinking of the team and its desired outcomes is an automatic and habituated response.
Register for this class!
BUS 011P . . . . . . . . . . . . . . . By request

Conflict Management
8 Class Hours, .8 CEU, $115
Focuses on helping employees learn positive ways to reverse or by-pass difficult situations with others in the workplace. Using lecture, discussion and specific small-group modes, participants will learn skills for resolving difficult work situations and for protecting the professional and ethical integrity and dignity of all affected.
Register for this class!
BUS 012P . . . . . . . . . . . . . . . By request

Essential Skills for Managing Projects
14 Class Hours, 1.4 CEU, $860
This workshop provides training for project team members and project leaders. It teaches all of the skills they will need to manage most projects. This intensive program addresses all the necessary skills for planning and managing projects of all types and sizes. Essential Skills for Managing Projects is ideal for new project managers as an introduction to project management and is also an excellent way for experienced project managers to augment their existing skills. Attendees practice participative project management techniques during the exercises on one of three case studies. This workshop can be conducted using several of our case studies including an IT case study. It uses tools and techniques from Total Quality Management and Six Sigma, which help to increase team effectiveness and participation in all phases of the project management process.
Register for this class!
BUS 024P . . . . . . . . . . . . . . . Call for future class dates and times

A Step-by-Step Approach to Risk Assessment
14 Class Hours, 1.4 CEU, $860
This workshop is for project managers and project team members who want to prevent rework, chaos and unsatisfied customers by managing the uncertainty that exists in all projects. Participants in this workshop learn to identify, analyze, quantify and monitor risks, determine the risk responses and manage a contingency reserve.
Register for this class!
BUS 042P . . . . . . . . . . . . . . . Call for future class dates and times

Project Leadership:A Practical Guide to Communication, Influence & Collaboration
14 Class Hours, 1.4 CEU, $860
This workshop helps project leaders and project team members improve their skills in the following areas: communicating within the team and outside team, making decisions as a team, avoiding or resolving conflict, understanding and working with diverse thinking and learning styles, providing constructive feedback, and running effective meetings. Attendees will also learn how to obtain the support of project sponsors and management and the commitment of project team members using influencing skills and improved communication. This workshop is highly interactive, providing participants with the practice they need to build new skills - ones that can be immediately applied to real project work in real project teams.
Register for this class!
BUS 025P . . . . . . . . . . . . . . . Call for future class dates and times

Supervisor Leadership
One-Day Workshop
$245
This one day, high energy, skill-focused workshop is designed to help team leaders, supervisors, and managers improve their communication abilities and regain job focus. Participants will evaluate their circle of influence and their behavioral and leadership styles to understand the employee's perception of decisionmaking, and role-play situations. Who Should Attend? Anyone in a position of Department Manager, Supervisor, and/or & Team Lead.
Workshop can be delivered at your location.
Register for this class!
BUS XXXP28 . . . . . . . . . . . . . . . F/Aug 28/8 a.m.-5 p.m.

Root Cause Analysis
One-Day Workshop
$245
This one-day result focused, energetic, hands-on course is taught by Duke Okes President of Aplomet. Participants will gain a better understanding, confidence and the working skills to fully utilize Root Cause Analysis as a value added tool. The workshop will include participant workbook, group discussion, practice, and role play activities that will provide attendees with an in-depth understanding of how to analyze a system in order to identify the root causes of problems. Who Should Attend? Anyone in a position of Department Manager, Supervisor, and/or & Team Lead.
Workshop can be delivered at your location.
Register for this class!
BUS XXXP13 . . . . . . . . . . . . . . . F/Nov 13/8 a.m.-5 p.m.

OSHA 29CFR 1910 Safety Standards for General Industry
Two-Day Workshop
$395
Energize your plant's safety awareness and safety programs by attending this 2-day-program. Participants will be issued a certificate upon completion. Training is mandated by Federal OSHA. Benefits are as follows: increased worker knowledge of hazards, reduced accidents, reduced worker compensation costs, reduction in premium costs, elimination of fines from OSHA, safer work environment, increased profits, increased worker morale, and increased worker productivity. Who Should Attend? Anyone in a position of Department Manager, Supervisor, Team Lead, and/or Safety Committee member.
Workshop can be delivered at your location.
Register for this class!
BUS XXXP24 . . . . . . . . . . . . . . . RF/Sept 24-25/8:30 a.m.-3:30 p.m.

Time Management Mastery
One-Day Workshop
$245
Shorter deadlines, competing priorities, endless meetings, interruptions and ever higher quality expectations are just some of today's time challenges. And yet the number of hours in the day remains the same. You can solve this dilemma by learning the practical, everyday skills needed to manage time and develop a “can-do” attitude. Who Should Attend? Anyone in a position of Department Manager, Supervisor, Team Lead, and/or Office Personnel. Workshop can be delivered at your location.
Register for this class!
BUS XXXP09 . . . . . . . . . . . . . . . F/Oct 9/8 a.m.-5 p.m.

Project Management
One-Day Workshop
$245
Basic Project Management Skills taught from Project Management Jump Start Book by Kim Heldman, PMP introduction, Building the Foundation. Who Should Attend? Anyone in a position of Engineering, Department Manager, Supervisor, and/or Team Lead.
Workshop can be delivered at your location.
Register for this class!
BUS XXXP30 . . . . . . . . . . . . . . . F/Oct 30/8 a.m.-5 p.m.

Low Ropes Course Facilitation (Train the Trainer)
Two-Day Workshop
$495
Participant will gain an in-depth understanding how to set up and facilitate a Low Ropes Course. This “Train the Trainer” workshop will prepare participant to gain knowledge in event planning, resource scheduling, curriculum development, and facilitate a safe environment for training Low Ropes Learning. Who Should Attend? Anyone in a position of Department Manager, Supervisor, and/or Team Leads.
Workshop can be delivered at your location.
Register for this class!
BUS XXXP15 . . . . . . . . . . . . . . . RF/Oct 15-16/8 a.m.-5 p.m.

Building a Customer Service Environment
One-Day Workshop
$245
Provides participants the opportunity to learn how to communicate with customers and determine their needs and expectations; what to do in difficult situations and when to refer to a supervisor, who the customers are and why we provide services, how each job responsibility directly impacts the quality of customer service that is provided. Who Should Attend? Anyone in a position of Department Manager, Supervisor, and/or Team Leads. Workshop can be delivered at your location.
Register for this class!
BUS XXXP20 . . . . . . . . . . . . . . . F/Nov 20/8 a.m.-5 p.m.

top of page